A good communication, verbal or nonverbal, is the foundation of every organization, every corporation,
every society. The ability to communicate has a large impact on the success of a person. The better
part of in-company problems are linked to communication.
For a long time communication as a leadership tool and a motivational factor has been underestimated.
Communication is indispensable not only in in-company issues. It has a growing importance in
marketing. Those who want to utilize their market opportunity, have to be able to communicate.